PROFILE

Meet Jef Tan.

With over ten years of experience in the advertising and graphic design industry, one can claim he’s seen just about everything. From the redundancy of airbrush machines and blue-pencil’d bromides to the first Macintosh beige boxes to today’s wonder machines that can do everything but make the coffee. From “Website? What’s that?” to “I’d like mine in xml
and make it skinny buddy!”

What’s next?

Online, offline, above-the-line, below-the-line (where is that damn line?); One line doesn’t change: the almighty deadline. It keeps Jef on his toes and constantly alive: delivering fresh ideas on time and on the money.

Check out his work

From a career that began in Singapore, Jef worked with regionally based clients and learnt to deliver quality work in the face of inter-cultural sensibilities, seeing the fruits of his labour distributed in Malaysia, Indonesia, Thailand, the UAE, Sudan, Kuwait, Central Africa and even here, in Australia. If anything, these experiences have been valuable in shaping Jef’s abilities
to empathise and conceptualise.